Warning: "continue" targeting switch is equivalent to "break". Did you mean to use "continue 2"? in /homepages/24/d179177889/htdocs/AlphaRiseConsulting/wp-content/plugins/jetpack/_inc/lib/class.media-summary.php on line 77

Warning: "continue" targeting switch is equivalent to "break". Did you mean to use "continue 2"? in /homepages/24/d179177889/htdocs/AlphaRiseConsulting/wp-content/plugins/jetpack/_inc/lib/class.media-summary.php on line 87
Who We Are – Alpha Rise Consulting
Call Us: (208) 994-5713 | Email : info@alphariseconsulting.com
Alpha Rise Consulting
Alpha Rise Consulting
  • Home
  • Who We Are
  • What We Do
  • Why Choose Us
  • Contact Us
×
Search Results

WHO WE ARE

Here you can learn more about who we are here at Alpha Rise Consulting

Let's Start With Our Name -

Where Does the Name "Alpha Rise" Come From?

We took a while to come up with a name for our consulting firm that we felt described our mission and goals well. The word word ‘Alpha’ has much significance, besides being the first letter of the Greek alphabet.

The first meaning of ‘alpha’ comes from the investment world. In investing, ‘alpha’ is, basically, the true increase in value your investment gained you. In the words of Wikipedia: “[Alpha] is the return in excess of the compensation for the risk borne”. In other words, alpha is what you get on top of the compensation for bearing the risk of the investment. It is not simply limited to a positive return on your investment.

In the world of business, many times marketing can be seen only as an expense. When done correctly, we believe marketing is an investment – one that makes you many times the money you put into it. (We also believe you should be able to know, roughly, what kind of profit a marketing effort will earn you – before you even start a campaign!)

The second meaning of ‘Alpha’ is derived from social or primal circles. In a wolf pack, for example, the alpha male is the leader of the pack. He’s the one who has shown dominance over the other male wolves and has demonstrated himself to be the undisputed leader.

In marrying the terms ‘Alpha‘ and ‘Rise‘, we are communicating in a powerful way the chief aim we have for our clients: To raise their company to a position of dominance in the marketplace and earn them a return on their marketing investment that far outweighs any risk, real or perceived, they have taken in the marketing process.

 

Our Mission and Goal

Our goal is to make our clients the preeminent provider of goods and/or services in their chosen niche. To cause their prospects to say “I’d have to be a complete fool to do business with anyone else but you, regardless of price!”

Alpha Rise Marketing is more than an ad agency or a marketing company who conjures up cute phrases, jingles or videos. We are serious about making our clients richer, and making the jobs of their employees more stable in the process.

If you’re a company who has enjoyed some level of success, but who wants or needs to take that success to another level, we might be a good fit for you.

If you’re a company struggling to make it in this economy, don’t give up yet! We may be able to help you, as well.

Alpha Rise Consulting

Alpha Rise Consulting is a consulting and marketing firm focused on growing businesses to dominate their market.

Contact us for more information.
We are a consulting & marketing firm based in the Boise, Idaho area. We specialize in generating profits and revenue for our clients. Our services include business innovation, business marketing consultation, marketing plan creation, website SEO/content marketing, mobile websites and apps, lead generation/capture, social media marketing and tools, and more. Contact us today to see how Alpha Rise Consulting can help your business grow!

Company Information


  • Terms and Conditions
  • Privacy Policy
  • Contact Us
© Copyright 2016 - Alpha Rise Consulting / JACE Enterprises